Monday, April 2, 2012

Visual Essay of the Before Madison Avenue Conference, March 15-16, 2012


Sketch by Concetta Barbera


The recent conference co-sponsored by VCP at LCP about the visual culture of early American advertising not only inspired thought-provoking discussions, it also inspired the library’s digitization technician and artist Concetta Barbera to sketch presenters from the Friday morning panel. This drawing together with her photographs of the event evoke the collegial tone of the one and one-half day conference which touched on lithographic advertisements, professional penmanship instructors’ techniques for self-promotion, and the marketing of Native American stereotypes, among other topics.  




Keynote speaker Peter Benes

Friday morning panelists

Panelist Nancy Austin





Erika Piola
Co-Director, VCP at LCP

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